Helping Home Buyers Explore New Construction Model Homes Online with Matterport 3D Tours

Matterport 3D Virtual Tour & Photography — Builder Model Homes, Aurora, ON

Lightbound 3D was brought in to capture a series of builder model homes in Aurora, ON as part of a new residential development. The builder needed a way to showcase their floor plans and finishes to prospective buyers online, allowing them to explore each model home virtually before committing to an in-person visit.


Project Scope

Our team captured multiple model homes ranging from 2,500 to 4,000 square feet using Matterport Pro3 scanning and professional photography. Each home was scanned in full to produce an interactive 3D walkthrough, along with detailed floor plans and high-resolution photos of key living spaces, kitchens, ensuites, and exterior finishes.


The Challenge

Model homes are designed to sell a lifestyle — every finish, sightline, and layout choice is intentional. Capturing that experience digitally requires more than just wide-angle photos. The 3D tours needed to replicate the feeling of walking through each home, giving buyers a true sense of space, flow, and scale that static images can't deliver.


What We Delivered

Each model home received a complete digital package: an interactive Matterport 3D tour, a schematic floor plan with room dimensions, and a professional photo set. Prospective buyers could explore every room from any device, compare floor plans side by side, and get a realistic feel for the space — all before scheduling a site visit. The result was a more qualified pipeline of in-person visitors who had already narrowed their interest online.


Project Details

Location: Aurora, ON

Building type: Builder model homes (new residential construction)

Size: 2,500–4,000 SF per home

Services: Matterport 3D virtual tour, professional photography

Deliverables: Interactive 3D digital twins, schematic floor plans, hosted virtual tours, professional photo sets

Application: Online marketing for new home sales, virtual open houses


Need 3D Virtual Tours for Your Model Homes or Development?

Whether you're a builder launching a new community or a developer marketing pre-construction, Lightbound 3D delivers Matterport virtual tours and professional photography that bring your properties online. We serve builders and developers across Toronto, Aurora, Newmarket, and the Greater Toronto Area.

Learn More About Our Matterport Services


How can we help you?

To get a quote, please tell us a bit about yourself. We will get back to you with more information for your project.